Landing page
Portfolio for Copywriter Olga Petrova
This project was designed for a copywriter, editor, and journalist with extensive professional experience. The main goal was to create a website where text becomes the primary visual element, and the design supports the content rather than competing with it.
Visual Concept
The visual identity is inspired by black-and-white typography and editorial design. I drew references from book layouts, literary magazines, and contemporary publishing aesthetics. The monochrome color palette keeps the focus on the writing while conveying professionalism, intelligence, and trust.
Typography
The project uses a literary-style serif typeface with a strong editorial feel. It evokes the atmosphere of printed books and long-form reading. Large, expressive headings create a clear visual hierarchy, while the body text remains calm and highly readable, making longer articles comfortable to read.
Features & Functionality
The website is fully responsive, providing a seamless experience across desktop, tablet, and mobile devices. Smooth scrolling navigation guides visitors naturally through the page, creating an intuitive and uninterrupted browsing experience.
Subtle scroll animations were added to reveal content gradually, bringing the interface to life without distracting from the text. A dedicated portfolio section highlights the client's work in a clean, editorial layout, while the contact form is designed to encourage inquiries through a simple and user-friendly experience.
The entire layout is built around a carefully structured typographic grid with generous whitespace, making long-form content easy and enjoyable to read.
The final result is a clean, modern portfolio website that reflects the client's profession through typography, structure, and thoughtful editorial design rather than decorative visual elements.
Subtle scroll animations were added to reveal content gradually, bringing the interface to life without distracting from the text. A dedicated portfolio section highlights the client's work in a clean, editorial layout, while the contact form is designed to encourage inquiries through a simple and user-friendly experience.
The entire layout is built around a carefully structured typographic grid with generous whitespace, making long-form content easy and enjoyable to read.
The final result is a clean, modern portfolio website that reflects the client's profession through typography, structure, and thoughtful editorial design rather than decorative visual elements.
